Website Impact Guru
Job Responsibilities:
- Specific Day To Day Responsibilities Will Include, But Will Not Be Limited To:
- Identify, track & report product KPIs:Identify Product KPIs for defined feature / experience on the platform
- Integrate tracking of the KPI & associated metrics into the development module
- Track each KPI obsessively on a daily basis
- Crisply and impactful report on KPIs highlighting progress and pro-actively identify issues / improvement areas
- Hypothesis generation & validation:Generate hypothesis associated to feature / experience
- Identify experiments, research studies and/or A/B experiments to validate / reject hypothesis
- Share insights from hypothesis validation exercises with cross-functional teams
- Lead decision-making for validation / rejection of hypothesis
- Drive actionable insights
- Be on top of all user feedback coming through multiple channels on a regular basis
- Participate in user research to develop an understanding of user behavior, pain points and improvement opportunities.
- Assess every step of all product funnels & identify opportunities to improve conversion across funnels to build great consumer journeys.
Lead data-driven strategy:
- Collaborate with peers and country leads across global markets to gather user insights & product requirements.
- Develop a strong data-driven product strategy by building a strong understanding of user behavior, country/market trends, competition and macro environment.
- Communicate product strategy effectively to global product teams & other stakeholders through effective spreadsheets and crisp power point presentations
- Be familiar with similar / competitive platforms globally. Identify trends in mobile / web experiences / products.
- Periodically conduct detailed product benchmarking & feature evaluation exercises.
Requirements:
- Excellent problem solving and analytical skills – ability to develop hypotheses, understand and interpret data within the context of the product / business – solve problems and distill data into actionable recommendations.
- Strong communication skills with the ability to confidently work with cross-functional teams across the globe and to present information to all levels of the organization.
- Intellectual and analytical curiosity – initiative to dig into the why, what & how.
- Strong number crunching and quantitative skills.
- Advanced knowledge of MS Excel and PowerPoint.
- Good hands on SQL
- Experience with in Google Analytics, Optimize, Tag Manager and other Google Suite tools
- Understanding of Business analytics tools & statistical programming languages – R, SAS, SPSS, Tableau is a plus
- Inherent interest in e-commerce & marketplace technology platforms and broadly in the consumer Internet & mobile space.
- Previous experience of 1+ years working in a product company in a product analytics role
- Strong understanding of building and interpreting product funnels
Perquisites & Benefits:
- Opportunity to work with India’s no.1 crowdfunding platform
- Be a part of a young, smart and rapidly growing team with management form Ivy League and Premier colleges
- Competitive compensation and incentives
- Fun, casual, relaxed and flexible work environment
Email your CV with the subject line “Product Analyst” to careers@impactguru.com
To apply for this job email your details to careers@impactguru.com