Website IIM Ahmedabad

About the Organization

Indian Institute of Management Ahmedabad is a business school located in Ahmedabad, Gujarat, India. The school has been accorded the status of an Institute of National Importance by Ministry of Human Resources, Government of India in 2017.

Job Description

Support the development and implementation of IIMA’s external and internal communications strategies.
Contribute expertise in media and online engagement as well as global outreach of IIMA’s overall strategic planning.
Increase visibility about the Institute’s academic, research and outreach activities through channels such as media, website, social handles etc.
Design and implement comprehensive branding strategy for IIMA in consultation with stakeholders and experts.

Communications would involve three main activities:

External Public Relations

Build relationships and contacts with relevant print, broadcast, and online journalists in India and abroad.
Update, refresh, and maintain the external web presence of IIMA
Use multiple media formats (print, television, electronic and social) to communicate in a consistent and integrated manner.
Develop newsletters, brochures and reports.
Create new and innovative communication channels, such as podcasts, video blogs, and social media campaigns.
Coordinate and support event management of public outreach and education events, including lectures, workshops and conferences.
As needed, organize press conferences, media interviews, media visits, and briefings, communicate with media
Respond to press or public inquiries, or ensure that the appropriate person(s) respond.
Arrange media interviews for IIMA faculty and administration and support them with briefing notes and other information, as required.
Review IIMA’s research regularly to identify potential news stories, and undertake proactive media engagement, including disseminating press releases
Offer support and training to IIMA professionals in media skills and media engagement.
Create and maintain the IIMA style, which will be used in all communications, including articles, briefing papers, correspondence, websites, and so on.
Enhance communication by improving processes and implementing best practices.

Internal Communication

Update IIMA community, including faculty, staff, associates, and residents with Institute’s news and activities.
Use multiple channels including newsletters, lectures, intranet, social media, workshops, and events for communication.
Develop, maintain, and upgrade an intranet platform for the IIMA community in collaboration with the IT group.

Administrative Functions

Recruit, train, motivate, and manage staff to assist with the aforementioned responsibilities.
Create and manage administrative processes for carrying out responsibilities and tracking performance.
Collaborate with Institute’s senior members -Deans, CAO, faculty, Executive Education, IT, administrative functionaries, and all stakeholders-to ensure quality and consistency in communication

Education Qualification/Required Skills & Experience

Essential

Graduate/Post-graduate degree in any field.
At least twenty years’ experience in communications (preferably with a Management Institute).
Exceptional written communication skills, as well as the ability to adapt style to different communication channels and audiences.
Excellent interpersonal skills.
Ability to work on own initiative and as part of a team, and willingness to ‘pitch in’ as required.
Demonstrable experience of communicating complex and nuanced issues to the media.
Basic understanding of, and willingness to learn about, new technological developments related to information dissemination.
Willingness to work outside normal office hours and to be on call as required during evenings and weekends to handle media enquiries and public relation needs.
Ability to present to a range of stakeholders at senior level and at events.

Desirable