Job Opportunity for Digital Marketing Specialist at Dr. Reddy’s Foundation in Hyderabad

This position is to communicate about DRF and its skilling programs across the target communities using different platforms and generate leads to support the centre enrolments and conduct hiring and induction of new recruits.

S/he will seek support from the Area Head and other functions and take responsibility for achieving specific measurable outcomes and track results.

Objective

• To run online campaigns and maintain online visibility of the programs

Major Deliverables

• Independently handle online outreach activity in discussion with Area Head/AM-Employer Connect
• Conduct Weekly meetings with the Field team to run campaigns in accordance with the centres
• Maintain budget and use the right information for communication
• Design collaterals for campaign communication
• Measure the performance of marketing channels and report the insights
• Designing of marketing collaterals
• Conduct Induction of the new recruits
• Hiring, Interviewing, Training, Induction, Incentive processing of Centre Associates – for vacant postings for all programs
• Supporting the centre teams/CA in delivering and achieving their monthly targets
• Reviewing monthly outreach plans and supporting new recruits in creating plans
• Find new opportunities for leads capturing and nurturing